About Stop, Shop, 'N Swap
Stop, Shop 'N Swap is a unique tabloid style shopper paper that incorporates humor and motivational literature with marketing and advertising.
The publication targets Northeastern Alabama - specifically, Calhoun, Cleburne, and Clay Counties (Oxford, Anniston, Munford, Heflin, Ashland, and Lineville). Our method of distribution is a combination of paid postal and hand delivery to high traffic areas and major community events.
Additionally, there are some areas we distribute in Northwest Georgia (just across the I-20 Stateline) these areas have attracted some marketing partners as well! With our most recent publication, we distributed 25,000 - 16 page issues across Northeast Alabama after only 5 months in publication!
The feedback from our marketing partners and readers has been instantaneously positive and uplifting – ensuring our clients and readers the material they look forward to! Our primary goal is to continue to ensure "advertising excellence" through longevity and complete customer care and service.
Our target audience readers' income ranges from $20,000 to $90,000. There can be slight variations in these medians. Many, if not most include 2 income households.
Recently, we've also utilized the online community and usage of social media via FACEBOOK. Our statistical data shows that we've had more than 18.500 visits to our facebook page since its launch at the beginning of May. Our online capabilities allow us to duplicate our advertisers' information as well as additional information and special online-only offers that our marketing partners make available to our readers. This strategy allows our partners an alternative way to utilize our unique services.